Thursday, April 19, 2012

Survey: MP4 Is Top Format For Web and Mobile Videos

mp4When you watch a video on the web or your mobile phone, the odds are pretty good you are using the MP4 video format and the H.264 codec. There are a lot of choices when it comes to video formats. But, MP4 is the top pick for both web and mobile viewing, according to a new survey released this morning by Sorenson Media. 69% of video professionals use MP4 regularly for the web, and 58% use it for mobile. Nearly four out of every 5 pros say they use the H.264 codec for file compression. The report has some bad news for WebM, Google's sponsored royalty-free open video compression format. WebM came out on the button with just 5% usage on the web and 35 on mobile.

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